DTA Announces Strategy for Next Steps on Health Care Legislation
Dental manufacturers will be subject to an excise tax of 2.3% under the health system reform legislation passed recently by the Congress. Here is a letter sent to all DTA members which explains the DTA strategy and asks members to help in the effort to modify the law. Review our discussion points on the strategy and see sample letters to Congress.

Fall for Smiles^®

Oral Health America announces the launch of Fall for Smiles^®, a public messaging campaign conducted in collaboration with Oral Healthcare Can’t Wait^®, an initiative of the Dental Trade Alliance. The campaign begins in September to promote messages to consumers about the importance of self care, good nutrition, regular dental visits, and tobacco avoidance in maintaining oral health. Learn more from the press release.

DTA's Nov 2-5, 2010 Annual Meeting "Unlocking Our Potential"
	Steve Forbes	Jim Stengel	Terry Jones	Stuart Varney

DTA Members Help Rebuild Haitian Oral Health Care
The Dental Trade Alliance has joined a coalition of organizations with the goal of meeting the immediate oral health needs of the citizens of Haiti. Learn how you can help by reviewing the list of dental equipment and supplies that are being requested.

DTA monitors and advocates for our members regarding health care legislation.
DTA speaks for dental industry members in opposition to fees or taxes on medical device manufacturers and importers. Read more about this rapidly changing issue.

Don Lavanty reported on the status of health care system reform legislation and its possible effects on the dental industry at a special Legislative Update session in Boston on January 28th for DTA members. Pictured from left to right are John Scott (Pentron), DTA's legislative counsel Don Lavanty, Al King (Preventech), Don Lavanty, and Gary Price (DTA).

Jan 4, 2010 update: Senate Passes Health Bill - Medical Device Tax Included.....
Read an introduction from DTA CEO Gary Price and see the legislation text.

Have you ordered your 4^th Quarter Large Equipment Sales Report yet?
See the DTA product page for information on this and other reports that could help your business.

ORAL HEALTHCARE CAN'T WAIT™ NEWS Oral Health Care Study to be Funded The Health Resources and Services Administration (HRSA) recently awarded the National Academy of Sciences contracts worth $2.4 million to conduct a wide-ranging study of oral health care in the United States and suggest ways it could be improved. Read the full press release. The Dental Trade Alliance has Launched a Multifaceted "Oral Healthcare Can't Wait™ Awareness Campaign to dental professionals and consumers alike. The "Oral Healthcare Can't Wait™ campaign will encourage all members of the dental team to communicate positive, compelling messages to their patients about the importance of seeking and accepting recommended oral care treatment. Maintaining optimum oral health is important to everyone, despite the state of the economy. Now is the time for the entire oral health care community to communicate this message to dental professionals and consumers. The negative effects of postponing oral care treatment are significant, with existing and new research indicating that a person’s overall health can be put at risk. But it doesn’t have to be this way - although we face economic challenges on a global basis, the majority of Americans still have the ability to make continued and comprehensive oral care an integrated part of their lives. Read more about our plans for dental and mainstream media relations, a practice-level communications tool kit, internet and social media marketing, and how you can help improve America's dental health. And visit the new informational site for dental professionals and site for consumers. Oral Health America Dental Survey DTA CEO Gary Price recently presented key dental survey findings at the launch of National Smile Month at the National Museum of Dentistry. Read the analysis of a recent survey of 1000 people regarding dental health and insurance. Full survey information is available to DTA Members with their on-line member account.

DTA Members - Lock in Charter Subscriber Rates for NEW Canadian DPMSS Report!
Available from SDM, third and fourth quarter 2009 reports on sales data for dental merchandise sold in Canada can be yours. First reports available in January 2010. Learn more about this new report.

DTA's 4^th Quarter 2009 Large Equipment Sales Report is Available. DTA Members may order reports on 20 categories, including 3-D Cone Beam and Digital Impressioning. State and Metro area breakdowns are also available.

DTA Members interested in the European Union Market can learn about a European Omnibus Dentist Survey being launched by DTA member AFG Research.

On-line Introduction to Dental Learning DTA’s popular 17 module training series is available on-line, exclusively to DTA members, to purchase training licenses for their employees to use at anytime. Employee progress can be monitored with the included testing. Watch this short video and visit www.dtatraining.com to sign up now.

FDA Quality System Training includes topics of Production, Process and Equipment Control, Corrective and Preventive Actions and FDA Export Certificates. A 10 CD set for DTA members. $445.

Additional Market Data Reports for Dental Consumables
DTA Members may receive reports with market share information on a state-wide or even by a 3-digit zip code basis.