|
Seminars, Workshops and more
DTA offers a variety of gatherings to meet member needs
DTA frequently sponsors workshops on topics that are important to companies in the dental trade, such as market
data training, and trade show strategies.
Experts provide training in small classroom settings at convenient locations.
For example, the DTA seminar "Market Data Forecasting", will be offered before
the ADA Annual Session.
"Market Data Forecasting" - Wed, October 15
This important workshop, available only to DTA members, will be just prior to the ADA Annual Session in San Antonio, Texas.
Workshop moderator will be Richard Fishbane, Vice President of Strategic Dental Marketing.
Topics will include:
- Product Development - Learn how market data can guide your product development priorities
and assist you in avoiding new product launches with limited sales potential.
- Sales Force Deployment - Determine the appropriate regional deployment of sales force resources.
- Category Mapping - See how market data can determine product positioning.
- Pricing
- Utilize market data to assess price sensitivity in categories, and maximize margins and market share.
Cost is $235 per person for DTA Members. Breakfast and workshop materials are included.
Click here for the registration form, or call DTA for more information and to register.
DTA Forum on Dental Branch Activities
This May 22 one-day program in Gaithersburg, MD included:
- Dr. Harvey Rudolph, ISO Author, Former FDA Representative
- Dr. Larry Kessler, Director, Office of Science and Engineering Laboratories CDRH, FDA
- Dr. Susan Runner, FDA Branch Chief, Dental Devices, Center for Devices & Radiological Health
- Jay Crowley, FDA Senior Advisor for Patient Safety, Center for Devices & Radiological Health
Participants received ISO Risk Management Training with Dr. Harvey Rudolph, updates from the FDA on Unique Device Identification (UDI),
Pedigree Drugs and Global Harmonization Task Force (GHTF).
Participants networked with staff of the FDA Dental Branch at lunch, and an afternoon forum
with the DTA Regulatory Committee.
The cost to DTA Members was $199 / person, which included breakfast, lunch and refreshments.
See Risk Management Overview, by Harvey Rudolph, Ph.D. of HRRM, LLC.
See the Model Traceability Matrix.
"Know Your Customer - Today and Tomorrow's Dentist"
|
DTA's Education Workshop "Know Your Customer" was offered on May 1st.
 |
Michael Lynam, DTA Chairman of the Board (left)
stands with workshop leader Dr. Craig Yarborough,
Executive Associate Dean at the University of the Pacific Arthur A. Dugoni School of Dentistry (right and below right). |
Dr. Craig Yarborough |
Members of the DTA Educational Programs Committee.
From left to right: Genevieve Altier, Committee Chairman Tom Ries, Steve White, and Robert Zetler, who produced the workshop. |
DTA Chairman of the Board, Michael Lynam with California dentists and workshop presenters.
From left to right: Dental student Ashley Perez, Dr. Bill Wright, Michael Lynam, and Dr. Alison Wright.
Workshop participants and DTA committee members. From left to right: (Back row) Tom Ries, John Scott, Kathy Inman, Lori Paulson, Steve White, Angelique Glass, Eric Seid, Robert Zetler, Genevieve Altier, Michael Lynam.
(Front Row) Presenters: Dr. Craig Yarborough, Ashley Perez, Dr. Bill Wright and Dr. Allison Wright.
|
|
|
|
|
Seminars 